IT Niche Strategy

Okay, here is a specific marketing challenge that is begging for some new thinking and new ideas. The product is a low cost hardware commodity sold to IT people in business. Network managers of all size companies, systems integrators, IT consultants and other such IT people buy these products when they need them to support their networking. Due to the nature of the products, the practical market is North America.
SEO and PPC are the obvious sales channels and, quite frankly, are too…
IT Niche Strategy

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