Google Certification Program is changing

I just received an email from Google announcing that they going to change their certification program for professionals and companies. What do you think about that. I'm a bit skeptical about such a big change.
Here is the mail:

On September 30, 2013, Google will begin replacing the Google Certification Program with a new and improved experience for agencies and online marketing professionals—Google Partners. Inspired by your feedback, Partners will include improvements that make it…
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Google Certification Program is changing

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