How To Rapidly Increase Your Pay Per Click Revenue

It’s easy to start a new AdWords campaign before you have actually mapped out a clear plan and goal of what you hope to achieve for that campaign isn’t it?
Let’s face it, most of us have done this and ultimately it will lead to a decreased pay per click (PPC) revenue. For example, your campaign may be designed to sell your or an affiliate’s product or service, gather names and email addresses, or generate AdSense revenue or revenue from cost per action (CPA) offers.
Each requires a different approach if you are to maximize your pay per click revenue or more specifically your ‘return on investment’ (ROI).
As soon as possible, it’s strongly suggested you calculate the value of each visitor to your site.
Your goal in business is to achieve the maximum ‘value per visitor’, or high visitor value.
How do you calculate visitor value? Simple:
Bear in mind, math was never my strong […]

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