Will Google Let Regular Publishers Ban AdSense Keywords?

Caydel’s SEO Blog reports that Google AdSense is testing the idea of letting publishers select keywords that ads would not be targeted towards:
Google should allow us to set negative keywords for the Adsense ads on a site.
In the comments, Joost de Valk informed us that Google is indeed beta-testing such a program, and that he is actually part of the limited beta-test.
I know for a fact that Google is testing with negative keywords like that, since I have been testing it myself
I can’t tell to much, except that i was given the possibility to give a series of terms for which they broad matched and didn’t show ads. And no, no release date…

Okay, so as many people know, there are premium AdSense features that get unlocked for certain publishers, usually only large enough ones. There’s two sides to the keyword targeting: The main one, is that […]

Original post by Nathan Weinberg