Should I switch from CPM to PPC?
I am using avn right now and I believe the majority of the ads displayed on my site is CPM – being paid a pathetic sum per 1000 impressions.
(approx stats for today)
Ad zone views: 19528 <–total page views
CPM impression: 17170 <–number of times ad is displayed
Clicks: 1804
Earnings: $2.05
Would I be better off if I switch to a PPC? Given a very bad case of $0.005/click, and 900 clicks (half of my current clicks in case click thru falls), I would probably get $4.50!! which is more than 2X of my current revenue!
I used avn cos their ads really blend in very nicely with my adult video site.
However, after looking through the stats, I am wondering if I should switch to a PPC such as adtoll, adengage, etology etc.
I am trying out etology right now but their ads do not really blend very well with my site.
Does […]
Original post by nismo