Adknowledge Acquires Hydra Group

Adknowledge has purchased cost-per-acquisition network Hydra Group.

Quote:

Adknowledge Acquires Hydra, Leading CPA Affiliate Network
Acquisition Creates Industry’s Largest Affiliate Network, Consolidating Premium CPA and CPC Campaign Offerings for Publishers
Los Angeles, CA ? June 21, 2010 ? Adknowledge, the largest privately-owned Internet ad network, today announced it has completed its acquisition of Hydra Group (www.hydragroup.com), a premium CPA (cost-per-acquisition) performance marketing network.
Starting immediately, Hydra affiliates will benefit from direct access to Adknowledge’s 6,500+ advertiser campaigns from their current Hydra login. After integration, affiliates within the combined Adknowledge-Hydra ecosystem will have access to 7,000+ of the industry’s most diverse and highest yielding CPC (cost-per-click) and CPA offers. This will establish Adknowledge as the largest affiliate network measured by its number of diverse offers.
As importantly, the acquisition of Hydra will benefit advertisers using Adknowledge’s Bidsystem platform (www.bidsystem.com) by connecting them to thousands of Hydra affiliates. This continues Adknowledge’s mission of creating a single "must buy" […]

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