Twitter Quietly Adds ZIP Code Targeting For US Advertisers

Good news for US Advertisers

Quote:

Twitter advertisers have a new tool for promoting their tweets or accounts to very specific areas: US ZIP code targeting.
It?s an addition to the existing geo-targeting options, which already include country-, state-, provine- and metro-level targeting options. Postal code targeting is only available for US addresses at the moment.
There was no formal announcement of ZIP code targeting, but a Twitter spokesperson tells us that it was…

Continued at: http://marketingland.com/twitter-qui…argeting-64072

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