Measuring PPC using attribution
when meaursing the return on PPC – what type of attribution is best, markov models or shapley value?
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See original post by invalid@example.com (vineeta salil)
Google Adsense and Competing Pay-per-click Ad Networks
when meaursing the return on PPC – what type of attribution is best, markov models or shapley value?
Comments comments
See original post by invalid@example.com (vineeta salil)
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