Back Link Question

Hi Guys
I have set up a new website, now in order to generate a few backlinks, i have thinking of using web 2.0. Now the question which i want to ask is
1- Either to create a pages, (name of my website) on web 2.0 websites (sorted top 50)
2- Or create a general name (not same as my website name), put various news or related content and then give a backlink there
So please comment which option should i choose, or should i go for both
Cheers
Bil

See original post by george.UK