The Link between Copywriting and Design.
Words and images can communicate the same subject. They can bind a thought and create an action. But why are they often so separated from one another?
To some designers, words are often an after thought. The aesthetic is so important to them they forget that words can help to amplify meaning and reinforce the foundations that the image already creates. To some writers, the content is the main focus. It doesn't matter how it's displayed or relayed to the human eye or how nicely kerned…
The Link between Copywriting and Design.
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