Partner Approvals from an Affiliate Program Manager Perspective

One of the key daily duties of an affiliate manager is to look through the list of affiliates that have applied to the affiliate program and either approve or deny those affiliates to the program. There are a few things you can do to help make your approval process easier and lay the groundwork for clear understanding and expectations with your affiliates.
Lay out what you are looking for from an affiliate for approval on your program info page and sign-up page (if allowed). Several networks also send out an email to an affiliate upon application, and as manager, you can customize the email. Even though at that point the affiliate has already applied, I like to also put my expectation in that email as well. This way, if the affiliate knows that they haven’t met expectations with their application, they can still email me with supplemental information.
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See original post by Chris Sanderson