How to Capture More Prospects Through the Browsing Back Door

Anyone have good success doing this?

Quote:

Every marketer understands that building a strong and consistent flow of new prospects requires a multi-channel approach. Like an investment portfolio, diversified marketing hedges against risk because it doesn’t depend on one tactic to return huge dividends.
Content discovery is one such hedge. It works by capturing visitors who didnt find you first through search or social channels, but who are already reading content relevant to yours.

Continued at: http://www.searchenginepeople.com/bl…back-door.html

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