7 PPC Resolutions to Keep You Focused and Inspired

A nice article to read for the PPC junkies.

Quote:

Many of the resolution-focused articles that touch on PPC this time of year are geared toward specific account tactics. You may expect to see goals such as, ?build out long-tail keywords,? or ?conduct more/better landing page testing.?
While these are important resolutions, it?s also important to focus on higher-level strategy. How do you and your team stay focused, innovative, and passionate about your PPC campaigns? These seven resolutions will hopefully help you energize your entire approach to PPC in 2012.

Continued at: http://searchenginewatch.com/article…d-and-Inspired
Happy bidding.

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