Facebook Ad Ctr Very Low

I am new to Facebook advertising. I have started a testing Facebook ad and i am totally frustrated. Facebook ctr is very low [Only 0.056]. The ad was a cpm and the country was Asian. My targeting was 900000+ people and bidding was suggested one.
Few points hitting my mind of the problem,
1. Was the targeting too broad? [If so, than how to manage it.]
2. Wasn’t the picture that much attractive? [A very cool pic]
3. Was the title or description too simple [I don’t think this is problem, what you think]
4. Is Facebook cheating over me. 60000+ Impressions, only 36 clicks? How is this possible.
5. If something missing please let me know?
IS this a fair ctr rate or I am blind?
Please guys help me out.
As an advertiser, I expect minimum 1% ctr rate to 10%. How to achieve that goal.

See original post by smartboyhere