Studies Show Search Ads Drive 88% Incremental Traffic for CPG Brands

«Today’s post is a guest post by Lizzy Van Allstine, Research Evangelist on Google’s Quant Management Team
Advertisers often wonder whether search ads cannibalize their organic traffic. If search ads were paused, would clicks on organic results increase, and make up for …»   » source  |  + cache
 

See original post by Search Engine Watch

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