SMX West Day 2 Recap

What’s a PC? Mobile again dominates, with talk of how to use apps and tablets for reaching customers
SAN JOSE, CA — I realize now that somebody was trying to send me a message when I checked in to my hotel here and found three framed prints on the wall featuring…close-up photos of old Smith-Corona typewriters.
After completing the second day of the Search Marketing Expo West, it all makes sense. Wired Magazine apparently had it wrong: Based on what I heard and saw here, it’s not the Web that’s dead, but the PC itself. Save a spot in the dustbin of history, because—apparently—your full-size computer will take its place there alongside Grandfather Typewriter. The upstart kid Mobile and his younger brother Tablet have all the momentum, and are getting all the love and attention from the search marketing industry.
The app of your eye
Of course, a big part of what makes mobile […]

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