Where the Season Never Ends

New online Yahoo! Sports magazine plays to fans who live and die with their teams
The morning after Monday’s BCS Championship Game (congrats, Auburn fans), my ten-year-old son lamented, “There won’t be another college football game for a long time.”
I definitely shared his pain. When we sports fanatics aren’t being taken to the heights of nirvana or the pits of despair by our teams’ performance on the field, we tend to think wistfully about the beginning of next season, when—for sure this time—we’re going to win the league title.
To help us get through the long off-seasons—as well as in between the games themselves—Yahoo! Sports and SportsFanLive have launched “ThePostGame,” an online magazine sponsored by Toyota that will offer an in-depth look at sports culture to the largest sports audience on the Internet. ThePostGame will produce high-quality journalism from both insiders and outside experts to give fans a “three-dimensional” look at sports […]

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