Google and Razorfish POV on Integrated DR Marketing for Multi-Channel Retailers
«Since the launch of AdWords in 2000 , Google has worked with advertisers and their agencies to increase brand and product awareness — and to drive sales — by helping advertisers reach the right person, in the right place, at the right time, through the effective use of search advertising. The suc…» » source | + cache
See original post by Chris Gilmer