Research Report Has Cereal Marketers Playing Defense

Kids’ Cereals Pour on the Sugar and Sodium (USA Today)Here is a scathing research report that has some marketers in the U.S. scurrying for cover.  Not only is it produced by a credible research center, it also has the resources to be well publicized (it was picked up by many media outlets).  The report titled Evaluating the Nutrition Quality and Marketing of Children’s Cereal by the Rudd Center for Food Policy and Obesity at Yale University challenges the marketing actiRead More…

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