How to implement PPC?

Hi friends,
I am about to finish my website. And I would like to use PPC campaign for that.
So can abyone help me in this.
How it works?
How much money do I need to put in primary stage?
Can a newbie (like me) handle this by just learing tutorial online? Is this possible? Or I need to take help of expert in this field?
Helpful advice would be appreciated.
Thanks
Prachi

See original post by Prachi4Webdev