whats changing about the industry?

Do you know why a lot of these networks are starting to miss publisher payments?
Because this industry works on net 30. Net 30 really means in business right now, wait 30 days after you provide your service for a nice excuse and no payment. When an advertiser doesnt pay for the advertising, the ad network then has Costs on Adserving, Staff, Office Fees, and Most of all….the publisher payout. But when times are tough an you are serving huge campaigns and a few dont pay you per month. That is enough to kill a business.
Thats why we need to stop working in net 30, if you are working in CPM, its not performance based so the payment should be prepaid. I dont understand why everyone wants to pay up on net 30 and dont want to prepay, they say you might take the money and run. But what could […]

See original post by wrekoniz3