Catching Up, Too

Google Invents New Way To Game Popular Searches
Google has made a big mistake in the way it treats popular searches. Ionut Alex figured out that Google isn’t just indexing new pages faster than ever before, it is changing the search results when a search term spikes and hits Google Hot Trends. If Google sees unusual activity on a search term, it will start promoting recently created web pages in order to give those searches the latest news on the topic.
Since Google Hot Trends shows the spiking searches of the day, spammers have figured out that the easiest way to get free traffic is to just write about stuff that makes Hot Trends, spamming up the search results with meaningless crap. I know that I just have to tell you how much I love Mike Holmgren, want to go into the cathouse, and have no idea who Marcus […]

Original post by Nathan Weinberg