Google Will Make Your Video Ads For You
Google has announced the Google Ad Creation Marketplace, a place where its AdWords advertisers interested in running video ads, but with no expertise or budget for high-quality commercials, can go to get ads created by video professionals at a price they set (suggested at between $100-1000). You say what you’re willing to spend, and if someone accepts your budget they’ll provide end-to-end service, including concept, script-writing, voice-over, editing, and production.
Google needs to take this a step further, tying in with YouTube to let YouTube users create ads for AdWords advertisers. Advertisers can put up a bounty, even a small one for small advertisers, and YouTubers can show off their skills and maybe win the contract. I think it’d be a great way to monetize YouTube and legitimize some of the content. So, how does someone get to be one of these video professionals?
(via Search Engine Journal)
Original post by Nathan Weinberg