Stephen Colbert Proves Google Bombing Still Exists

Colbert in a bathtub Hosted on Zooomr
Google said in February that a change in its algorithm was going to ensure that Google bombing, the practice of mob linking to make a page unnaturally jump to the top of search results, would no longer be possible, but comedian Stephen Colbert is proving more powerful than the coders. Colbert, who does the nightly news satire show “The Colbert Report”, asked his readers to put him on top of search results for “Giant Brass Balls”.
Not only is Colbert’s website #1 for “giant brass balls“, but a splinter group has also put him atop the results for “greatest living american“. Now, that Colbert has disproven Google’s claims that this sort of thing is impossible, what is Google going to do? I think Google was hoping that by defusing some Google bombs, it would stop the practice entirely, and stop the flood […]

Original post by Nathan Weinberg