Google Lets You Play Your Own Video Ads

A bit of a good thing for AdSense publishers: If you see a video AdSense ad appearing on your website, you can feel free to play it. Since the ad only pays out if you click the ad, not play it, then there’s no harm, no foul, so long as you avoid the advertiser link. This means that you can watch the video and see if your visitors would actually find it useful. If you have an ad unit that is heavy on video ads (by design or luck of the contextual draw) this is the way to see what useless advertisers are targeting your visitors, so you can ban them away.
Also, Google is running these banner ads for Gmail:

They’re cute, but Philipp doesn’t seem to like Google using animated banner ads, which Google has said in the past they were against. I don’t […]

Original post by Nathan Weinberg