You Can Now Run Google And Yahoo Ads On The Same Page… Almost

Here’s a cool development: Google changed the program policies for AdSense this past week, with the most significant change being that you can now run different contextual ad programs on the same page. The old policy said that you can’t run competing contextually targeted ads on the same page as Google AdSense, now you can, but you can’t run ads that look similar on the same website. That means that, as far as AdSense is concerned, you can use any ad program you damn well please, so long as the other programs use different colors.
Well, groovy!
What’s available now: Yahoo Publisher Network, Amazon contextual product boxes, and Chitika contextual eMiniMall ads.
Oh, scratch the Yahoo part. Yahoo has the same rule Google used to have, so even though Google’s being super-promiscuous, Yahoo doesn’t want to be a good sport and jump under the covers. Luckily, Yahoo’s […]

Original post by Nathan Weinberg